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Campaign Workspace for
Creative & Marketing Teams

Turn briefs, shot lists, and performance data into aligned campaigns—10x faster.

Used daily by creative directors, CMOs, and growth teams

Companies we've worked with
Birdline Dashboard UI

Your Birds-Eye-View

Finally, one system for creative and marketing teams to collaborate and align.

Campaign Builder

Your team's AI-powered campaign workspace to collaborate, develop, and align on briefs, deliverables, and production logistics.

BriefsOverviewTasksResources
Brief:All Briefs
AssigneeTask NameDue DateChannelsContent Type
Mike P.
Commercial Production 15s Spot - Artist15 second spot highlighting our artist painting and sculpting.Nov 25, 2025Paid AdsPremium Video
Mike P.
Commercial Production 15s Spot - Cyclist15 second spot highlighting our cyclist training.Nov 18, 2025Paid AdsPremium Video
Mike P.
Commercial Production 15s Spot - Marathon Runner15 second spot highlighting our marathon runner.Nov 4, 2025Paid AdsPremium Video
Mike P.
Commercial Production 30s Hero SpotA 30 seconds Hero spot to 'Picture Your Health'
OutlineCreativeExecution

A Cinematic Portrait of Holistic Health

Imagine a commercial spot that's less advertisement, more art. We envision a visually stunning, high-energy piece that captures the essence of WHOOP.

The core message:

  • WHOOP provides an unparalleled, comprehensive understanding of your health, empowering you to optimize your well-being.

Our approach:

  • To move beyond simple product demonstrations and create a cinematic experience that resonates with the viewer.

Visual Style:

  • Artistic, cinematic, and energetic. Think dynamic camera movements, evocative color palettes, and impactful imagery.
AI Assistant
+
Location
Talent
Budget
Cyclist at mountain summit
Shot 6

Description: The cyclist from the previous shot takes a brief pause at the summit, wiping sweat from their brow. They glance down at the WHOOP device, then look ahead with a determined, but informed expression makes a mental adjustment.

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Regenerate Image

Visual Elements:

  • Cyclist's determined face
  • WHOOP device on wrist
  • Informed expression
  • Sweat on brow
  • Male, age 30

Props:

  • WHOOP Device (worn)
  • Bicycle (in background)

Location & Wardrobe:

  • Location: Mountain summit, scenic viewpoint
  • Wardrobe: Professional cycling kit.
Anton H. - Talent

Production Layer

Connect to real talent, locations, and budgets to align on productions, generate accurate shot lists, and plan creative and marketing execution.

Performance Insights

Sync with your paid channels to measure ad results in real time, auto-generate new creative iterations, and scale your campaign revenue.

Campaign Metrics

Campaign Revenue

$25,000

Total Ad Spend

$50,000

Production Spend

$25,000

ROCS

3.6

$250,203

Creative and Performance,
Perfectly Aligned.

Leverage Your Campaigns, Forever